Our Story

ZERRIN is your daily destination for sustainable fashion & beauty

ZERRIN is an online destination dedicated to sustainable fashion, green beauty and ethical business. We connect you with ideas, individuals and brands that are reimagining the future of what we wear for the better.

Based in sunny Singapore, we’re a small but passionate team doing our part to ignite change within an industry that touches everyone’s lives  fashion (wear clothes? Point made!)

Our 24/7 Online Platform

ZERRIN explores and shares updates on the ever expanding world of of sustainable fashion and green beauty. We’re your go-to spot for anything from handy guides and inspiring interviews to musings on the latest industry happenings. More than just a website, we want to make the conversation around sustainability more accessible and inclusive.

Our curated sustainable fashion & beauty online store

Likewise our multi-label online store connects you with distinctive emerging brands that respect people and the planet. From clothing to skincare, it’s the place to discover unique, sustainable fashion labels you won’t find in high street malls! 

Above all, we take pride in authentically (and enthusiastically!) representing every brand we carry. Additionally, each label is tried, tested and vetted before it makes it onto our platform.

Our Offline Experiences

We love getting our community together offline. One of our biggest events is The Lounge. It’s an experiential pop-up that showcases a rotating curation of sustainable fashion and beauty brands in one place, alongside a programme of awesome talks and workshops.

In Singapore, it’s become the go-to place to discover, shop and meet sustainable designers and mingle with like minded individuals. Read about our first two editions, held in collaboration with our friends at The Social Space cafe.

Throughout the year we also organise separate in-person and online events. These bring together expert speakers, brand owners and our community to educate and inspire, discuss topics that matter.

Our Why 

From fashion's impact to plastic pollution, we're all at a different stage of waking up to the issues affecting our world and the need for us all to make better choices as citizens and consumers.

We're here to break it all down and be a helpful, savvy and stylish guide along the way. We believe you shouldn't have to choose between enjoying your lifestyle and doing good in the world. We can learn to do both, seamlessly. 

From responsible brands (head to our store) to guides, ideas and opinions on the emerging sustainable fashion and beauty industry (visit our online magazine), we're here to help you discover how to shop and live better on your terms, without judgement or green shaming.  

Our Brands

We work with companies that take steps to minimise their social or environmental impact or help improve lives. Whether clothing or skincare, the selection process for our store starts with lots of research, meeting brands and trying out their products and claims for ourselves (with a lot of serious fun had in the process!) 

Anything that makes it onto our platform has been tried or tested by our team and adheres to a strict set of green guidelines. That's so we can ensure we're bringing you nothing but quality, sans greenwashing. What's more, all are made by independent or local businesses who are care about making a difference. Discover them all here

Impact of Fashion (read this) 

Fashion is one of the most polluting and unregulated industries in the world. In Singapore (where ZERRIN HQ is based) the apparel market amounted to over US$671 million in 2018. Just next door, in China, the market last year was worth $246,877 million. Globally, it’s said that we now consume some 80 billion pieces of clothing each year. That’s 400% more than what we consumed just two decades ago.

What's more, there's very little employment regulations in the textile industry, and it's one that has proven time and time again to enslave women. Roughly 85% of all garment workers are female. Many are underpaid, working in unsanitary conditions, and treated poorly by factory owners who are squeezing margins to make clothing as cheaply as possible. Sometimes, scenarios like this put workers lives at risk. The most publicised example of this was the Rana Plaza factory collapse in Bangladesh which killed over 1,000 people back in 2013.

Have those figures shocked you? Then learn to shop and live more meaningfully with us. Check out our brand directory for labels to support, get inspired through our content or connect with us through our events.